ASD Market Week returns to the Las Vegas Convention Center for its August 2026 session, running Sunday August 23 through Wednesday August 26. If you are heading to LVCC for four days of wholesale buying, Rock N' Potato is 1.1 miles west on Las Vegas Blvd. Counter service, no reservation, open until 1am on Sunday and until 11:30pm Monday through Wednesday. Dinner after the show floor closes is a short rideshare or a reasonable walk for anyone staying near the Strip.
The logic here is straightforward. You are a buyer. You watch margins for a living. A full day walking the aisles at LVCC earns a real dinner at an honest price point, not a $40 entree at a hotel restaurant. Rock N' Potato is at Showcase Mall, Suite 207, 3785 S Las Vegas Blvd. The kitchen runs late so the timing works around the show schedule, not the other way around.
Getting from LVCC to Rock N' Potato
The Las Vegas Convention Center sits at 3150 Paradise Rd, east of the Strip. Rock N' Potato is at Showcase Mall on Las Vegas Blvd, approximately 1.1 miles west. A rideshare runs about five to ten minutes. For attendees staying on or near the Strip, the restaurant is walkable from most hotel blocks, and the convention center is an easy rideshare away from wherever you are staying.
The show floor at ASD typically runs into the late afternoon each day. Sunday is the longest window: Rock N' Potato is open until 1am that night, which gives you plenty of time after the opening day to eat at your pace. Monday through Wednesday the kitchen closes at 11:30pm, still well after the exhibit hall wraps up each evening.
Why the math works for ASD buyers
ASD draws independent retailers, boutique owners, importers, online sellers, and discount and dollar store operators from across the country. The whole point of the show is finding better value in the supply chain. That instinct does not disappear at dinnertime.
Rock N' Potato holds a 4.8 on Google and a 4.9 on TripAdvisor. Those numbers stick because the portions are generous and the prices are real. The Birria King at $16.95 is a full, filling anchor order. Wings at $10.95 for the group. The Original Groupie at $9.95 and Cheese Fries at $8.95 if you want to keep it lighter after a long day on your feet. The Dirty Motley at $15.95 if you want something different from the birria lineup. No reservation, no wait for a table, no bill that reads like a room service charge.
Four days in Las Vegas for a trade show means four dinners. This is a reliable one for any night of the run.
What to order at Rock N' Potato during ASD Market Week
These are the right orders for buyers wrapping up a day at the Las Vegas Convention Center:
Birria King $16.95
Slow-braised birria built into a full burger. This is the anchor order after a full day walking the ASD show floor. Rich, filling, and worth every dollar. If you order one thing, order this. It holds up on its own without needing a side to complete the meal.
Dirty Motley $15.95
A loaded potato built with attitude. If you want something different from the birria side of the menu, the Dirty Motley is the call. Substantial, built from scratch, and priced right for a dinner you actually look forward to after a day at the convention center.
Wings $10.95
Buffalo, Garlic Parmesan, or Mango Habanero. The group order when you are eating with buyers from the show. Everyone picks a flavor, everything arrives at once, and the conversation about what you saw on the floor keeps moving. Wings at $10.95 make sense at any point in the meal.
Cheese Fries $8.95
Crispy fries, melted cheese, easy to split across the table. The right side for any order. Add one and the table is covered without adding much to the bill.
Original Groupie $9.95
The entry point into the Rock N' Potato menu. A loaded baked potato done right, at the lowest price on the board. A strong option if you want a real meal without a heavy bill after a long first day at ASD on Sunday.
Browse the full menu before you leave the convention center so you walk in knowing your order. Counter service moves fast when you are already decided.
Hours during ASD Market Week August 2026
ASD runs Sunday August 23 through Wednesday August 26. Rock N' Potato is open every day of the show. Sunday August 23 the kitchen is open until 1am, which gives the full evening after opening day. Monday August 24 through Wednesday August 26, the kitchen closes at 11:30pm. The show floor does not run past dinner time, so either window works for a post-floor meal on the Strip.
Find Rock N' Potato
Rock N' Potato at Showcase Mall
Suite 207, 3785 S Las Vegas Blvd, Las Vegas, NV 89109
On the Las Vegas Strip at Showcase Mall, next to M&M World. Take the escalator up from street level to the second-floor food court. Suite 207. Approximately 1.1 miles west of LVCC by rideshare or a walkable distance for attendees staying near the Strip.
Hours during ASD Market Week August 2026: Sunday Aug 23 open until 1:00am. Mon Aug 24 through Wed Aug 26 open until 11:30pm each night. Opens daily at 8:00am.
Phone: (725) 205-3293
Rating: 4.8 stars on Google, 4.9 on TripAdvisor.
The short version
Food near LVCC for ASD Market Week August 2026: Rock N' Potato is on Las Vegas Blvd, approximately 1.1 miles west of the convention center. Counter service, no reservation. Open until 1am on Sunday August 23, and until 11:30pm Monday through Wednesday for the rest of the show run. The Birria King at $16.95, Dirty Motley at $15.95, Wings at $10.95, Cheese Fries at $8.95, Original Groupie at $9.95. Rated 4.8 on Google and 4.9 on TripAdvisor.
Check the full menu before your dinner break.
Rock N' Potato is not affiliated with ASD Market Week, Emerald Expositions, or the Las Vegas Convention Center. Event details are subject to change; confirm at official show sources.